♪ (industrial music) ♪ – Hello, everyone. It is I, Cristine. Lately, I’ve been getting
a lot of requests to put on a layer of every single polish that I own. – Noooooo! Ugh!
– No! No! – Is this that layer challenge? – I was watching her videos
for the first time, like, yesterday. – (Cristine) Looking at my nail polish…
– Jesus! – (Cristine) … I am suddenly overwhelmed. First, we’re gonna need
a peel-off base coat. While we let that dry–
– It’s like a new trend, isn’t it? (Cristine yawns)
– (laughs) Yeah, seriously. I would need to take a nap in-between. – How do you have the time to do this?
That is my question. – That looks so tedious. Oh my god. – (Cristine wails) No, I wasn’t paying attention! ♪ (playful piano ditty) ♪
(soft chuckle) – This is the video that started it all,
all the hundred coats shit! – (Cristine) I’m gettin’ hungry. Angry. Hungry and angry. – (giggles) I don’t know
who she is, but I like her. – Yo, look at how thick that is! That’s gross! – They’re gonna end up
like that, aren’t they? – (Cristine) I ran out of nail polish.
– Oh no. – (Cristine) I’m back with more!
– (reluctantly) Oh no. ♪ (playful piano ditty) ♪ – How long is this video gonna go? Shit. – That takes so much patience.
I don’t know how you can do that. (Cristine yawns) – I’m pretty sure her nails
are extremely heavy by now. – (Cristine) Aww, I gotta pee! (whimpers) Don’t ask me if I washed my hands.
Heh heh heh heh. – Wait, I thought it was just a hundred. – (Cristine) Lost all my brain cells. They are gone. – Hey, what does that smell like? A hundred coats of nail polish,
like, you’re [bleep]. – (Cristine) I’m gonna stop after this one because it’s my last holo taco. That, and I might
fall asleep into my nails. I’m sure that…
– (moaning) That’s gross! – (Cristine) Yas!
– It looks like a crust of earth. – There’s not a nail under there anymore. I don’t care what you tell me. – (Cristine) I think
it’s still wet. (laughing) – That honestly looks so satisfying. Peeling that off, that’s all
I was thinking about the whole time. – She’s super funny. I love her. – I don’t like this.
I don’t like this idea at all. – That’s so gross. But kind of cool. ♪ (industrial music) ♪ – (Finebros) All right,
so what did we show you? – I just witnessed the most disgusting
but beautiful masterpiece I’ve ever seen. – Some girl painted her nails
like a billion times. – The 100 Coats of Nail Polish.
Polish Mountain! – I feel like this is
a new trend on the internet, where I’ve just been
seeing posts on Instagram where it’s like
a hundred layers of concealer. Why would you do that to yourself? – (Finebros) So this is a video called
“The 100+ Coats of Nail Polish, (#POLISHMOUNTAIN).” And it was put out by
a Canadian YouTuber, Simply Nailogical. – Oh, no wonder she had
so many nail polishes. – It was one of those
beauty channels, huh? – (Finebros) This video
has been extremely popular. It actually got over 15 million views
in just two weeks. – Wow. – Uh, (laughing) okay. That’s a little awe-inspiring,
just to think that you’re gonna watch someone put on a hundred plus coats. – (Finebros) And in the month
that it was released, the channel gained
about 850,000 new subscribers. – No! Just because of that video? – Just because of this one video?
– Dang! – Oh my gosh.
– Ali, we got, like, five nail polishes. – (both laughing) Let’s do it! – (Finebros) What do you think
it is about this video that made it just blow up like this?
– Dang, I’m not really sure. – It’s like a weird thing, you know? Who puts a hundred coats
of nail polish on? – I don’t think anybody’s put
116 layers of nail polish their hands. And it’s total clickbait
because you want to see it. – A lot of it is her personality.
She’s super funny. You fall into the hole of YouTube. Once you watch one video,
then you watch all her other videos, and then you just subscribe
because you like her so much. – (Finebros) Since this video came out,
it helped spawn a new challenge trend to do one hundred coats
of all kinds of different things. – You’re looking at me like
I’m gonna go do it now. – So she’s the one
who started all of this. – Wait, she was the first one? – (Finebros) What is it about this concept
that helped turn it into a trend? – I don’t know. I feel it’s probably– everyone’s
just like, “Oh, I can do more.” – I guess it’s the curiosity. Like, what does a hundred coats
of mascara look like? What does a hundred coats
of foundation look like? – It’s all about competition, you know? If I see someone do a hundred plus coats,
I wanna do 150 plus coats. – Another famous YouTuber
who sees it and is like, “Oh, that’s not a bad idea.” So then they go do it,
and it just becomes this domino effect. – People just never really think about, “Oh, what would
a hundred layers of this look like?” And when someone sparks
that in your imagination, you’re like, “I want to know what a hundred layers
of this AND this AND this would look like.” – (Finebros) We actually have
a few images we’re gonna show you of some other creators doing
their own “A Hundred Coats” videos. – Oh really? Yay!
– Yes! – I’ve probably seen some of these,
but I’m excited. – (Finebros) This is Jeely,
with a hundred layers of foundation. – Ew! Stop, no!
Ew, ew, ew. – What the [bleep]? No, she looks like a wax figure. – It’s like every girl in high school. They’re like, “Oh, it’s just a little bit.
Don’t worry about it.” All right, I don’t want
to look at it anymore. (laughing) – (Finebros) Now we have mayratouchofglam, who put on a hundred layers
of liquid lipstick. – Ew. – Ew, ew! It looks like
her lips are peeling off. – It’s pretty– ugh… (cringes). (chuckles) Okay. All right.
We’re good, we’re good. Let this one go. It’s good. – (retching) Yo, her lips are chappin’ off! If you didn’t tell me that was lipstick,
I would think she had the herps. – (Finebros) And finally,
from JennaMarbles, who put on a hundred layers
of lipstick, foundation, eyelashes, self-tanner,
hairspray, and nail polish, all in the same video.
– Oh my god. No! She has it all.
The whole package. – Noooooo!
(in distress) Look! Poor Jenna. – Oh my god!
– She looks so uncomfortable. – Look at her eyelashes. – It took her, like,
forever to do that, too. – She’s smart. She’s like, “Everyone loves this trend.
I’m gonna do all of them.” (laughing) – (Finebros) Simply Nailogical
put out a follow-up video called “Return to Polish Mountain,” where she put on 134 coats
of clear nail polish. – It’s like a snow globe,
or like mini snow globes on your fingers. – They look like little
sparkly ice cubes on her fingers. – Whoa! THAT is cool. – I would actually keep
that on for a little while. I think it looks great. It looks like a pond on her finger. – I don’t get it! I honestly don’t get
anything people do nowadays. – These trends, man. – (Finebros) So a little bit
more about Simply Nailogical: she’s known for doing
other unconventional tutorials like vegan nails made with vegetables, and even Donald Trump nails,
using her cat’s fur as his hair. – That’s so funny. – Oh cool! What?
– Maybe I will subscribe. – (Finebros) Does watching
her video today and hearing a little bit
more about what she does make you want to check her out?
– No. I’m not interested in stuff like that. – Sorry, that’s not my thing. – I think I would do more
just to see, you know, what crazy things she would do. – I kind of do ’cause she’s really funny and I like her sort of humor,
where it’s dry and witty. – Part of why I like
watching her videos so much is just ’cause she’s really silly
and her sense of humor is just kind of, like, dorky
and I like that. – (Finebros) Finally, this continues
the fact the web, in many ways, has just become a challenge
and trend culture. You’re around social media a lot,
so is this getting to be too much and do people your age
still really enjoy these challenges? – I think people like ’em. I mean, I’m sure there might be a point
where it gets too much, but I don’t think it’s there yet. – It’s really annoying to see
another challenge pop up, but it’s also really entertaining
to see people take on those challenges. – Well, for my age group,
I think it’s starting to fade out, for sure. But I don’t think it’s ever gonna go away because there’s always
gonna be younger people who wanna try The Cinnamon Challenge. – People around my age,
we’re still into it ’cause it’s kind of one of those things
that we started in high school and it’s just every time you think,
“Oh yeah, we’re done with this now,” a new one comes out and it’s like,
“Oh, I have to do it now.” – YouTube itself even owes
a lot of success to these big old trends and challenges, and I think they’re fun
as long as they’re original. This hundred layers thing, insane. Super funny too. – (both) Thanks for watching
this episode of College Kids React. – There aren’t a hundred ways
to subscribe, just one. So click that button. – Goodbye! I think I’m gonna
get myself a manicure. ♪ (industrial music) ♪